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http://www.blogging.blogs4all.co.uk/business/funny-economist-t-shirt-economics-student-gifts-tee/


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£18.99



Do you love econ? It is an awesome college degree to have. Rock this clever economics tshirt at school, at an exam or in the classroom. Whether teacher or student, this econ 101 humor tee is a perfect clothing gift for men, women and kids!Love the econ major? It is an awesome college degree. Rock this clever economics tshirt in school, exam or the classroom. Whether macro or micro, teacher or student, this economics 101 humor te
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e is a fun clothing gift for men, women and kids!
This Funny Economist Tee Shirt is awesome! Grab this cute economics joke shirt for a professor or investor that loves numbers. Perfect as a birthday, Christmas or holiday gift for family who love macroeconomics!
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http://www.blogging.blogs4all.co.uk/strategy/the-fundamental-role-of-marketing-in-business/

One of the things that I think most people in the marketing world take for granted is that everybody understands the fundamental role of marketing in business. Through my daily interactions with other business owners over the past several years, however, I have been amazed at the relative lack of understanding about the importance of marketing. More often than not, marketing is a back seat, tertiary thought that comes after their product/service and daily operations, if it's even that high of a
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priority.
One of the phrases that my business partner, James Orr, has coined in the real estate investing realm is that "everything starts with motivated sellers." Without motivated sellers, there are no properties to buy, rentals to put tenants in, fixer uppers to flip, or deals to wholesale. This is such an important aspect of real estate investing that it's almost a mantra for the way that James and scores of other successful real estate investors run their businesses. The key to getting in touch with motivated sellers happens to be marketing.
I guess that a good place to start in this discussion is to define what marketing is. Google define tells us that marketing is "the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to satisfy customers." Marketing really does consist of more than what most people think it does. Marketing is more than just the activities that drive sales. Rather, marketing encompasses all the activities that seek to identify what consumers want and how to promote and deliver those goods and services.
Before an individual or company ever even makes the decision to produce a particular product or service, they should first spend the time to determine if there's even a market for that offering. If there is a demand, they then need to figure out how to get that offering to the consumers that want it, how to tell consumers that it's available, and how to price it such that there is money left over for a profit. This is all part of the marketing process, and really should occur before the product itself is even produced.
In more common usage of the term, "marketing" is often seen as only the promotional aspect of a product or service that is already available. This part of marketing consists of making the consumer aware of what you're offering, and convincing them to buy it. There is a tendency in corporate environments to separate the marketing and sales functions into disparate departments, which is often a mistake. The purpose of the promotional element of marketing is to drive sales, and therefore the two functions are intricately connected. A good example of the disconnect between these two departments is when companies that sell capital equipment have vastly more people in their marketing departments than they do in their field sales force. Another example is when marketing and product development folks ignore the input from the field sales personnel. This input is often derived from actual customer contact, which most employees of large organizations don't experience.
The prime purpose of one of my blogs is to test marketing promotions using a vast array of messages, media, and markets, which are often referred to as the three M's of marketing. Before we conduct a test, we first do some background research to determine if there is even a market for what we're considering selling, and we analyze whether or not we can at least break even on the marketing test using certain realistic assumptions about sales ratios. Pricing strategy is also something we discuss a lot before launching a new test. The actual development of sales copy, writing and placing ads, setting up measurement systems, etc., comes later in the process. Making sales and tracking metrics, then tweaking the marketing, comes next.
Sadly, many business owners don't understand the importance of marketing. Because of this, they fail to plan for rough spots in the business cycle, such as off seasons, economic downturns, and other events. As the cliche goes, "failing to plan is planning to fail." Every business should have a marketing plan of some sort, and it should be in writing. Companies that don't "do" marketing will invariably fail.
In short, without marketing there are no sales. And without sales, there is no revenue. And without revenue, any business will quickly succumb to the statistics that show that nearly 2/3 of all businesses fail within their first 4 years.



Source by Jassen Bowman
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http://www.innovationforgrowth.co.uk/Blog/airline-industry-poised-for-disruptive-innovation-9781472484017/


Airline Industry Poised for Disruptive Innovation? 9781472484017

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http://timemanagement.blogs4all.co.uk/good-engineering-productivity-volume-one-tools-machines-and-processes-walk/


Good - Engineering Productivity Volume One: Tools, Machines and Processes - Walk

Price : 32.89

Ends on : 2018-11-08 11:31:45

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http://www.blogging.blogs4all.co.uk/accounting/discovering-statistics-using-r/


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£49.23



Lecturers - request an e-inspection copy of this text or contact your local SAGE representative to discuss your course needs. Watch Andy Field's introductory video to Discovering Statistics Using RKeeping the uniquely humorous and self-deprecating style that has made students across the world fall in love with Andy Field's books, Discovering Statistics Using R takes students on a journey of statistical discovery using R, a free, flexible
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and dynamically changing software tool for data analysis that is becoming increasingly popular across the social and behavioural sciences throughout the world. The journey begins by explaining basic statistical and research concepts before a guided tour of the R software environment., Next you discover the importance of exploring and graphing data, before moving onto statistical tests that are the foundations of the rest of the book (for example correlation and regression). You will then stride confidently into intermediate level analyses such as ANOVA, before ending your journey with advanced techniques such as MANOVA and multilevel models. Although there is enough theory to help you gain the necessary conceptual understanding of what you're doing, the emphasis is on applying what you learn to playful and real-world examples that should make the experience more fun than you might expect., Like its sister textbooks, Discovering Statistics Using R is written in an irreverent style and follows the same ground-breaking structure and pedagogical approach. The core material is augmented by a cast of characters to help the reader on their way, together with hundreds of examples, self-assessment tests to consolidate knowledge, and additional website material for those wanting to learn more. Given this book's accessibility, fun spirit, and use of bizarre real-world research it should be essential for anyone wanting to learn about statistics using the freely-available R software., Available with Perusall-an eBook that makes it easi
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http://www.blogging.blogs4all.co.uk/decisionmaking/designing-global-supply-chain-networks-decision-tree-and-discounted-cash-flow-analysis/



Discusses design of global supply chain networks. Includes decision tree and discounted cash flow analysis. Next video: https://goo.gl/ggnvxS First video: ...

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http://www.innovationforgrowth.co.uk/Blog/the-33-strategies-of-war-the-robert-greene-collection/


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£5.63



The third in Robert Greene's bestselling series is now available in a pocket sized concise edition. Following 48 Laws of Power and The Art of Seduction, here is a brilliant distillation of the strategies of war to help you wage triumphant battles everyday.
Spanning world civilisations, and synthesising dozens of political, philosophical, and religious texts, The Concise 33 Strategies of War is a guide to the subtle social gam
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e of everyday life. Based on profound and timeless lessons, it is abundantly illustrated with examples of the genius and folly of everyone from Napoleon to Margaret Thatcher and Hannibal to Ulysses S. Grant, as well as diplomats, captains of industry and Samurai swordsmen.
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http://www.blogging.blogs4all.co.uk/consulting/mark-cuban-business-advice-keys-to-success-and-how-to-start-a-business/



Do you want to know the keys to success and how to start a business? Do you want to know Mark Cuban's business advice? In this video, you will learn Mark ...

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