Just last month, Google announced that as of April 21st, 2015 mobile experience will start to play a key role in page ranking on mobile devices.
This probably doesn’t come as much of a surprise given that mobile optimization has been a hot topic of conversation for … I don’t know … years! But Google’s said the word, so now it’s written in stone. You MUST make sure your online experience is optimized for mobile.
Huh. Interesting. But we&rsq
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uo;re B2B.I figured that might come up. You’re thinking that, although your B2B market certainly owns a smartphone, the majority of their research is completed on their desktop, right?
You sure you don’t want to call a friend?
B2B product research on mobile is actually catching up to B2C behaviors, believe it or not.
Consider this: business people are just as much on the go as your average consumer. And hey – your average consumer and your B2B consumer are sometimes one-in-the-same! They’re also researching in similar ways, much to our … erm, hesitation. Maybe it’s on the commuter train home or waiting for the plane to leave the tarmac; maybe it’s at a conference between speaker sessions or at a client site in between meetings. Whatever the reason, the proof is in the numbers: B2B customers are conducting research on mobile. And video plays a big role in this.
 Just look at these findings:
A Forrester report found that 54 percent of B2B companies selling online report that their customers are using smartphones to research products61% of B2B customers will watch mobile videos relating to their work, while 57% will access work-related mobile content outside of business hours, according to research firm IDGA survey of 511 executives by Forbes found that even executives use mobile throughout the entire purchase process:70% use mobile devices to research products or services after first hearing about them57% use mobile devices to conduct further researchMore than 33% say they continue referencing information on mobile up to the final decision pointSo what can you do to make sure your videos are optimized for this mobile journey?
Improving your video experience on mobileThis is a conceptually simple concept. But suboptimal videos – in appearance, playback, or navigability – can cause a less-than-stellar experience, leaving prospects to reduce their impression of your brand or skip learning about your product altogether.
Here are 4 things to keep in mind to ensure your videos work well on mobile:
Shorter attention spans: you’re already working with limited attention spans to begin with. But given the on-the-go nature of mobile to begin with, designing for mobile means working with even more distractions and even shorter attention spans. Keep your mobile experience short and sweet and focus on optimizing those videos that mobile viewers will spend their time on.Thumbnails for smaller screens: your video thumbnail on desktop is likely larger than would fit on any smartphone. But on mobile, it may be anywhere from 640px in width all the way down to 128px – that’s no large thumbnail! So consider designing a unique thumbnail for the mobile version of your video, or at the very least create a thumbnail on your responsive site with mobile in mind – simplicity is key as details will be lost in that tiny mobile rectangle!White space for navigation: be conscious of the lack of handy scrollers on mobile. If there isn’t white space on screen for a user to scroll up and down, they’ll literally become stuck. Their only option? Exit your site. So make sure your video isn’t taking up the full screen (unless they’ve chosen the full screen mode, of course!).Accessibility: are your videos easy to find? Use analytics to determine which videos your prospects are currently watching on mobile and make sure these are easy to find and navigate to on mobile. (Hint: your home page video and/or product videos are probably the best places to start!).
Where can I keep learning?Want more resources on optimizing video for mobile? Here are three great places to learn:
The technical side of mobile-friendly videosA 3-part series on designing for mobileGoogle’s test for mobile optimizationThe post B2B and Mobile: Why you should be Thinking of the Mobile Video Experience, too appeared first on Vidyard.
Read more: vidyard.com
Today is part two of my interview with Adam Saraceno, the Chief Marketing Officer of Peak Design. We’re picking up the conversation we started last week on leveraging Kickstarter, but we shift gears to talk about how Adam’s company has cultivated and maintained such an awesome culture (while still managing to create super high-quality products), which marketing tactics are giving them the best ROI, and more.

You’ll learn:

The most important thing you can do as a small bus
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iness to create the culture you want.
What marketing spend is giving Peak Design the best ROI.
Why they decided to build a brick and mortar store in San Francisco even though they’re doing so well online.
What you should know about contests.

Subscribe: iTunes | Stitcher

(With your host Andrew Youderian of eCommerceFuel.com and Adam Saraceno of PeakDesign.com)

Andrew: Welcome to “The eCommerceFuel Podcast,” the show dedicated to helping high six and seven-figure entrepreneurs build amazing online companies and incredible lives. I’m your host and fellow eCommerce entrepreneur, Andrew Youderian.

Hey guys, Andrew here. Welcome to the eCommercefuel podcast. Thanks so much for joining me today. Today we’re picking up the discussion that I started last week with Adam Stern Saraceno from Peak Design. Peak Design is a company that creates really innovative products for photographers, and also backpacks, messenger bags, who are based out of San Francisco.

And they are experts, world-class experts, have raised over $14 million on Kickstarter to really be able to propel their business.

Picking Up From Last Week!
Last week, we talked about, really focused on Kickstarter, why they focus on the platform, what they do that allows them to be so dangerously good at it in terms of raising funds. Today, we’re gonna shift the conversation a little bit to talk a little bit more about a couple of things.

Culture, one, we start talking about one of their core values there, which is balancing happiness and growth, and why they choose to prioritize happiness over growth, especially interesting from Adam, given he’s the Chief Marketing Officer there.

And then we also talk about just a handful of other marketing-related items, what’s working well for them on a return-on-ad spend basis today, what Adam thinks is kind of gonna be a potential emerging audience, or where he thinks he’s gonna be spending a lot of his marketing attention and budget in the future.

We talk about the brick-and-mortar store they opened in San Francisco, and why in the world you would start a brick-and-mortar store in some of the most expensive real estate in the entire country if you’re doing well on online. We talk about contests, things like that. So, I hope you enjoy the discussion, part two, that I have today with Adam.

Before we do jump in, I wanna thank our two sponsors who make the show possible. First off, big thank you to our friends at Klaviyo who make email automation easy and powerful. You’ve likely heard of Klaviyo, especially if you’ve listened to the show for, you know, any amount of time.

One very cool thing that they’ve just rolled out recently is their visual flow builder. So, a lot of times, if you’re building email flows, it can get pretty tricky because, especially if you have a logic, you know, send people down different paths based on their decisions, or when they open or don’t open.

It can get pretty confusing to visualize it, which is why Klaviyo built out a drag and drop visualizer to make it just easy to build those out. You don’t get confused with complex flows.

They have analytics and reporting built right in to the editor so you can see at a glance what needs tweaking, what’s working, what potentially could be improved. Very cool. So, this is one of the many great features for Klaviyo. So, you can check them out and get started, and give that visual flow builder a test run at ecommercefuel.com/klaviyo.

And then secondly, I wanna thank the team over at Liquid Web who offers world-class web hosting for your WooCommerce store. I love these guys. I got to know these guys recently at a conference. I’ve since moved all of my hosting to them. A couple of fun facts from Liquid Web: they’ve been doing this for 20 years. They use all of their own data centers and all of their own hardware and tech. They don’t outsource this or the AWS.

If something is wrong, they can walk down the hall and swap out a hard drive, which is pretty cool.

And they guarantee it, any hardware issues they’ll take care of in 30 minutes or less, any help desk issues they’ll take care of in 30 minutes or less. I’ve called them on the phone a couple of times to test their service, and I’ve always been able to get a live tech, stateside tech, who knows WooCommerce and WordPress really well, on the phone in 35 seconds or less.

These guys are amazing. So, if you wanna host your website, especially if you wanna host your WooCommerce store, check them out at ecommercefuel.com/liquidweb.

What To Outsource + What To Keep In-House
Andrew: All right, that being said, let’s go ahead and get into today’s discussion with Adam. So, given the fact remaining small is really important, you gotta be super-efficient in marketing, there’s a whole spectrum of things that are a really good idea to outsource, and then on the other end, speaking from experience especially on the SEO front and other areas, you could really have that backfire if you’re not insanely careful.

What things, as the CMO or marketing guy for Peak Design, what things do you really try to outsource that you think you can get good leverage there, relative to the risk, or relative the potential risk of maybe, you know, having your company not marketed, or positioned, or branded the way you want to? And what things will you absolutely not outsource?

Adam: It’s always kind of a calculation of do we think we can pay somebody to do this way more effectively than we can if we, you know, try to learn it or sort of hiring somebody to do it in-house? And the things that we outsource right now that we’re super happy with, is PR. We outsource a lot of the our kind of digital marketing, at least in terms of, you know, like where those ads are being placed, and how the spend is being optimized, and how the campaigns are being structured.

We use silos for retargeting, we use rejoinder for email drip campaigns. We use FuelX for video prospecting. We use ad hoc for managing our ad words, you know.

You know, all of those people specialize in a very kind of specific platform that has a lot of technical know-how behind it, and it’s kind of like, do we wanna, for every new ad platform or every tweak to algorithm that happens, do we really wanna spend the time to learn that, or should we just pay somebody who’s really good at it and will continue to be really good at it?

Leveraging What You’re Best At
Andrew: So, would you say, and I hate to put you in this position as the CMO of the company, but would you say for Peak Design you guys’ core competency it is absolutely, without a doubt, just creating world-class photography products, and that you just leverage contractors, other companies, to the best extent possible to build and market them?

Adam: I would say that, I mean, most certainly, our core competence is designing great products. We are a design company, it’s in our name, that is our products, you know, our solutions to needs, is what defines us, and sort of drives our company. From the marketing standpoint, I think our core competency is brand building, story creation, voice, you know, and sort of connecting with people from, basically, the qualitative side of our marketing.

The look and feel, and sort of our overarching brand.

I don’t think we would ever outsource, you know, our core creative roles. I don’t think we would ever outsource our, you know, we outsource some of our customer service, but we do so sort of very judiciously, and we work very closely with those teams. So, when it comes to customer touch points, that’s our competency as marketers.

The Best Return on Marketing Spend
Andrew: What’s working really well for you right now on a ROI, or a return-on-ad spend basis? If you think through, and maybe excluding Kickstarter, but if you think about all your other channels kind of, because of course, you use Kickstarter but in between, you know, you generate a whole bunch of revenue through your website and other means.

So, what’s working really well for, you know, it could be ad words, it could be, you know, Amazon, it could be something I haven’t thought of. What’s the best return-on-marketing spend you guys are seeing right now?

Adam: Right now, we’re seeing great returns on video prospecting. Prospecting has always been like a low, you know, it’s always just like your lowest ROI part of the funnel. Lately, we’ve been using a shop called FuelX to, basically, take our existing video collateral. We make all of our videos in-house, we actually have an in-house video guy, Victor, he’s awesome.

We’ll basically take what we created for products, cut it down into super digestible bits, and then FuelX helps us kind of place those ads as prospecting ads.

It’s been like orders of magnitude high up ROI than any other prospecting that we’ve done. To me, it kind of makes sense. Videos are getting more and more easy to consume wherever and whenever you are. Internet speeds are getting faster. Phones are getting faster. You know, you see video on all social networks now.

From our side, we’ve always felt that our videos are sort of our best, richest, storytelling collateral, so I think if you combine those two things, it makes sense that video prospecting is strong look for us right now.

Andrew: Interesting. And so, FuelX, are they mostly putting those out as videos on, I’m guessing, largely on Facebook? Is that kind of probably the primary place where they’re delivering them and trying to connect with people?

Adam: I believe so, yeah.

Where To Focus Your Future Spend
Andrew: Is there any channels that…may be phrase differently, no, you wouldn’t have to spend 50% of your marketing budget, but anything you see that it’s kind of maybe not working now, but you think is appealing, potentially has legs, or potentially has some momentum that could be interesting in three years that isn’t getting a lot of exposure right now?

Adam: I think that the, you know, as I look in the future, mobile is just…I can’t…I always feel like maybe I’m overthinking something, some sort of important shift that’s happening towards mobile. Certainly, like the percentage of our sales, the percentage of sessions, all of those things have been spewing mobile consistently ever since we started.

And so, you know, perhaps there are, you know, I know that there are sort of early platforms that kind of allow you to build a sort of hybrid mobile website/app experience, and I just imagine that moving forward, those technologies are gonna change and improve. Right now, we just have a responsive website which, you know, probably was six years ago was like the brand new thing in town.

So, I’m kind of assuming that our next biggest marketing expenditure is going to be sort of rebuilding our website just to kind of a) To stay up-to-date, but b) To really solve for mobile experience and conversion a lot better. And, you know, perhaps that means we’ll just be thinking of our website primarily from a mobile standpoint moving forward, as opposed to sort of this thing that exists on all platforms.

Choosing To Open a Physical Store
Andrew: And you guys recently opened, or are planning, I believe, on opening a brick and mortar store in San Francisco. I’d love to hear kinda the rationale behind why. It seems that you guys are kind of focused on staying tight-knit. It seems incredibly expensive for a brand that’s already well-known online, in terms relative to the increased sales you would get.

What’s driving the idea to go brick and mortar for your company, or at least having a brick and mortar presence?

Adam: Yes, so, well, we opened the Peak Design collections store in San Francisco in December, and it’s been up and running now for a few months. And it’s a freaking blast. We have events there on a weekly basis. We get a ton of foot traffic. There’s a bunch of other small companies and staff right in the location, so it’s like a real fun part of town.

So, we did it. Yes, it was expensive. Definitely, opening a brick-and-mortar store is, in many ways, a luxury that we’ve been afforded by, you know, running a profitable business and kind of growing to the point where we are over the last six or seven years, but we did it for a lot of reasons. We did it because we wanted to be closer to our local community.

We wanted a place where we could sort of have face-to-face interaction with like the local creative and environmental, and outdoor community in San Francisco.

We did it to learn. You know, there’s a ton…we have a huge wholesale network. Our products are in, you know, REI, and Best Buy, and tons of retail stores all around the world. But there’s a ton you can learn from just having your own retail store, and watching people come in and interact with products, and knowing the questions that they’re asking, and kind of seeing those “Aha,” moments on their faces when they experience a certain feature or a product.

So, yeah, it’s kind of a combination of wanting to deepen our understanding of our customers, and also does get closer…

Andrew: Very cool. And if anyone’s in the Bay Area or visiting, where, maybe not the exact address, but rough area where it is in case they wanna swing in and check it out?

Adam: 529 Hayes Street, Hayes Valley.

Using Contests
Andrew: Nice. Okay, cool, I’ll swing in next time I’m in the Bay Area. I’d love to see it. Last thing I wanna ask you about, at least in terms of the topic is contests. Are they a meaningful part of how you market, either for the Kickstarters or just kind of traditionally? Are they really effective for you guys?

Adam: At one point, I think they were. They’re, certainly, a meaningful way of how we build our email list. That’s really the main thing that our contests do these days, is build, you know, it’s basically, kind of a contract where we say, “Hey, we’ll give you the chance to win stuff, and you just sign up for our email.” And, you know, people are pretty willing to do that. So, that’s really what they do for us.

We used to manage contests ourselves, where we get a bunch of brands together and then, you know, set up a big giveaway and go to the landing page, and stuff, and now so many of the brands that we collaborated with do them their selves that it’s, I have so many incoming requests from other companies that’s like, “Hey, does Peak Design wanna be part of this contest?” that I almost don’t have to do them myself anymore. We just kind of say, “Yes, sure, we’ll do it.”

I think one thing about that is that, like, it’s, you know, if you’re going to get emails from a contest and then build your email list, and then just kind of email them sales junk, I think it’s kind of a smartty tactic. I think you can sort of do it in a more noble manner if you really sort of a) Give people a super easy way to opt out, and b) Just give them interesting content, you know, don’t just try and sell them stuff. Try to teach them something. Try and entertain them. Give them something that they’re like, happy to remain subscribed to.

Facilitating Giveaways
Andrew: So, when you mention do you, a lot of times you give away stuff to get people in the email list, is that something you use that on your homepage? Do you have software that you use to facilitate that, maybe on social, or is that just something where you were talking about, where people approach you, you give away a product to them as part of the giveaway, and you get the email addresses, they also get shared on your guys’ email list?

Adam: I mean, the latter is sort of what we do more regularly on. Where we do kind of post our own things, I’ve used ViralSweep, where I just kind of create a widget in our page on our website, and then promote that page via social media. We’ve done them directly on Instagram before and just asked people hashtag things and then we’ll just kind of, you know…

Maybe it’ll be an adjudicated photo competition and we’ll just pull up the photos there. So, yeah, there’s a few ways of doing it. But, yeah, like you said, largely, nowadays we’re just hopping on third party parties.

The Lightning Round!
Andrew: Adam, before I let you go, I wanna do a quick lightning round with you that has very little to do with what we’ve been talking about so far, and mostly just for fun. So, yeah, if you’re free, just hit me with fast rapid fire answers, I’ll start tossing this into you.

Adam: Sweet.

Andrew: If you had to identify the number one thing you’re trying to optimize your life for right now, what would it be?

Adam: Yard work.

Andrew: Of course. I can’t believe I haven’t heard that one yet.

Adam: I mean, I bought a house a year ago, and it’s got like a nice, not big but nice yard. I was super-stoked about it, and I was like, “Oh man, this takes constant maintenance.” So, I don’t know, maybe getting a goat, that’s kind of a leading hypothesis, is that…

Andrew: Anyone listening who’s a goat farmer and has a goat, they can connect us. Get a hold of me, and we’ll get to Adam in Austin.

Adam: Awesome. My wife would be stocked.

Andrew: Canon, Nikon, or another brand? Given you guys are a photography company, more or less.

Adam: I shoot Sony.

Andrew: Oh, nice.

Adam: And so do a lot of us.

Andrew: Who’s someone you strongly disagree with?

Adam: Secretary of the Interior, Ryan Zinke.

Andrew: Nice, he’s a Montana boy.

Adam: No offense against Montanans.

Andrew: No, he’s a controversial guy here in Montana as well. So, how much money is enough? What would be your number? So, this is money in the bank, you could still definitely work, you know, in the future if you wanted to, you’d feel like it was enough.

Adam: Man, I’ve never run the calculation. I feel like I make enough, kind of got enough right now, certainly to, you know, afford, you know…I could really simplify my life to the point where I already have enough, so, you know, it’s really just a matter of me indulging myself in luxuries that I don’t necessarily need.

Andrew: I’m gonna push a little more. You can either give like an annual amount that you need, like an income per year, or amount of money in the bank.

Adam: Amount of money in the bank? I think if I probably had like a million dollars in the bank, it seems like that would mean I would never really have to do anything again, and just kind of live frugally off that.

Andrew: What’s the worst investment you’ve made in the last 10 years?

Adam: iPhone 7 Plus.

Andrew: I know this is the lightening round, but quickly expound on that?

Adam: It’s too big, and it’s just so baggy. It just frustrates me way more than it delights me. You know, I’m just being whiny. It’s amazing. It’s a super computer in my pocket, and it can do anything. Yeah, I’m just being whiny. But it’s sitting right in front of me, and, you know, it’s an easy target.

Andrew: What’s the best investment that you’ve made in the last 10 years?

Adam: Table saw.

Andrew: Nice. What was the first CD you ever owned?

Adam: That would be Salt-n-Pepa, “Very Necessary,”. I believe “Shoop” was track Number 3 on that.

Andrew: It’s just amazing how you remember where the tracks and the songs are in the CDs.

Adam: Yeah, I mean, any CD that’s come out since 2006, I have no idea.

Andrew: Finally, Bitcoin, if you had to predict a price let’s say five years from now, do you think it’s between…and you have to pick one of the two, closer to zero, or closer to $100,000?

Adam: I think it’s worthless.

Andrew: Worthless, so closer to zero?

Adam: I hope it’s worthless.

Andrew: You short Bitcoin, or you massively short Bitcoin?

Adam: I’m just not buying it, and I’m sick of what’s been cooked, so.

Andrew: Awesome. Adam, this has been a lot of fun, man. I admire what you’ve done, and Peak has done for years, both from the marketing side and also from the product side. So to get a chance to bring you on and grill you for a while, hopefully in a not too abusive manner on this kind of stuff and like clear the story and hear behind the scenes is super cool.

So, if you haven’t checked these guys out, we’ll link up to all their Kickstarters in the show notes, if for nothing else, even if you don’t like photography, the videos are just a blast. Super entertaining, and fun to watch. And if you’re in photography, into photography, well, you probably already know about these guys.

So, make sure to check out their work, peakdesign.com. Adam, thanks for taking the time, man. This has been a lot of fun.

Adam: Thank you so much, Andrew. I’m totally honored to be here. So, I really appreciate it.

Andrew: That’s gonna do it for this week’s episode, but if you enjoyed what you heard and are interested in getting plugged into a dynamic community of experienced store owners, check us out at ecommercefuel.com.

eCommerceFuel is the private, vetted community for eCommerce entrepreneurs. What makes us different is that we really heavily vet everyone that is a member, to make sure that they’re a great fit, that they can add value to our broader community. Everyone that joins has to be doing at least a quarter of a million dollars in sales via their store, and our average member does over seven figures in sales, annually.

So, if you’d like to learn more, if that sounds interesting, you can learn more and apply for membership at ecommercefuel.com.

And I also have to thank our two sponsors that make this show possible. Liquid Web, if you are on WooCommerce, or you’re thinking about getting on to WooCommerce, Liquid Web is who you should have host your store, particularly with their managed WooCommerce hosting. It’s highly elastic and scalable, it’s got built-in tools to performance test your store so you can be confident it’s gonna work well, and it’s built from the ground up for WooCommerce.

You can learn more about their offering at ecommercefuel.com/liquidweb.

And finally, Klaviyo, for email marketing. They make email segmentation easy and powerful. They integrate with just about every card out there, and help you build incredibly automated, powerful segments that make you money on autopilot. You can check them out, and get started for free at klaviyo.com.

Thanks so much for listening, and looking forward to seeing you again next Friday.

Want to connect with and learn from other proven eCommerce entrepreneurs? Join us in the eCommerce fuel private community. It’s our tight-knit vetted group for store owners with at least a quarter million dollars in annual sales. You can learn more, and apply for membership at ecommercefuel.com. Thanks so much for listening, and I’m looking forward to seeing you again next time.

What Was Mentioned

Andrew Youderian: Blog | Twitter | Facebook | LinkedIn
Adam Saraceno: Website | LinkedIn
The Original Capture Camera Clip by Peak Design Kickstarter Campaign
Slide Camera Sling and Clutch Hand Strap by Peak Design Kickstarter Campaign
Capture Camera Clip v2 by Peak Design Kickstarter Campaign
The Everyday Messenger: A Bag For Cameras & Essential Carry Kickstarter Campaign
Camera Carry, Reimagined: Capture v3, Slide, and Slide Lite Kickstarter Campaign
The Everyday Backpack, Tote, and Sling Kickstarter Campaign
The Everyday Messenger – Official Kickstarter Video

Flickr: Cheryl Lau

The post Prioritizing Happiness Over Growth + Other Marketing Talk appeared first on eCommerceFuel.

Read more: ecommercefuel.com
Raise your hand if you were one of the millions of people who promised yourself you'd only use your credit cards for an emergency. Everyone who read this just raised their hand, and that's because no one takes on a line of credit with the intent of falling into debt. It happens, though and then it's all downhill unless you take the steps to fix your credit score. Here's how you can do it.

A great tip for people who are trying to repair their credit is to make sure you know who is looking at your credit report
Read More
and why. This way you will know how many inquiries have been made and you can dispute any unnecessary or illegal inquiries into your report.

To help you manage or prevent arthritis when exercising you should wear shoes that are sturdy and supportive. If you exercise with shoes that are not sturdy and supportive it can lead to an over stress of the joints. If you've been wearing one pair of athletic shoes for a year, it is now a good time to replace them.

One tip that everyone who is trying to repair their credit should understand is to know the difference between hard and soft inquiries. Soft inquiries will not affect your credit score where as hard inquiries do. Make sure you know exactly how many hard inquiries are on your account at any given time.

Whenever you find a mistake on your credit report, it is important to contact the creditor as well as the credit bureau when you are trying to rectify that mistake. This can help any future problems by preventing that creditor from making the same mistake twice so you won't have to go through it again.

Take note of where you are getting your credit report from, when you are looking to repair your credit. There are many different places that will offer you a copy of your credit report. It is best, though, if you try and get your copies from the credit bureaus, themselves.

To avoid hurting your credit when you can't afford to pay all your bills for the month, prioritize. A single late payment towards a medical bill, a payday loan, or even your electric bill won't hurt your credit in the way that a late credit card payment will. While those late fees may hurt, at least they won't damage your credit score.

To avoid being unduly harassed by creditors, learn your rights fast. Some collection agencies have been known to lie or engage in illegal techniques in order to get paid. Read up on the collection agency laws in your area as well as the Fair Debt Collection Practices Act. A little knowledge will give you the ammunition you need to shut down harassment.

To increase your credit score, keep the balance owed on your credit cards at less than 30% of the card's total limit. The way you utilize your credit is something that credit bureaus consider when evaluating your credit, and a little restraint will go a long way to show that you use your credit responsibly.

While it maybe tempting to agree to instant payments to creditors over the phone, paying by paper check can give you absolute proof of payment should the need arise. Keep canceled checks attached to all pertinent bills and paperwork or be sure to make copies of checks when they are available online.

At the end of the day, getting out of a bad credit situation is all about arming yourself with the proper information to do so. The net is riddled with misinformation and half-truths so heed this information wisely and use it to pull yourself up by the bootstraps so you can experience a life bereft of bad credit.
Save 50% on Contigo glass water bottles with a limited-time special at Macy’s! Choose from a blue or merlot rubber sleeve.

Receive free shipping on orders of $49.00 or more. Or, consider adding a cheap beauty item to your cart, and your entire order will ship for free.

Buy 1 Contigo Evoke Glass Water Bottle (reg. $35.99) $17.99, sale price through 6/25
Free shipping on orders of $49.00 or more through 4/21
Final Price: $17.99
Up next: First Impressions Baby Cotton Sundresses, Only $5.99 at Macy’s!
The pos
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t Macys.com: Contigo Glass Water Bottle, Only $18 (Reg. $36)! appeared first on The Krazy Coupon Lady.

Read more: thekrazycouponlady.com
Here at Nutrisystem, we don’t expect you to count calories. That’s why we’ve prepared all of our foods with the optimal balance of nutrients in portions that make sense. But we do think it’s important that you learn to identify what constitutes empty calories, and how to replace those empty calories with nutrient-rich options. That way, you’ll be fully prepared for life after Nutrisystem.

So let’s start small. Make over your menu and save calories with these simple swaps you’ll barely noti
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Want to learn how to cut even more calories from your day? Check out this quick article on How to Cut 800 Calories without Skipping a Single Meal. And be sure to tune in in the coming weeks for part two of our Food Swaps Series!

The post 10 Simple Swaps That Save Calories appeared first on The Leaf.

I’m so excited for today’s episode because I’m chatting Diet Myths with Whitney E. RD! 

We are CONSTANTLY inundated with conflicting nutrition information in the media. Something that was once good for you can instantly be dubbed dangerous, and it can be confusing and overwhelming to sort through all of the information. Thankfully, we have amazing RDs like Whitney working to dispel diet myths and share science-backed nutrition tips with their followers.

In this episode, we talk about some of the commonly-demo
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nized foods and hot nutrition topics:




-The great protein debate, and

-Tips for creating a plant-based lifestyle

I hope that you’ll check it out. There’s a ton of value and lots of applicable tips in this episode. If you enjoyed it, please throw a 5-star rating or review my way! <3

A little bit about Whitney:

Whitney English Tabaie is a Registered Dietitian Nutritionist, Certified Personal Trainer, and founder of the website/YouTube channel, Whitney E. RD. Whitney’s mission is to help readers make educated decisions about the food they eat by providing evidence-based information on popular nutrition topics and sharing healthy original recipes that fit her “Predominantly Plant-Based” nutrition philosophy. Whitney is also the co-creator of Plant-Based Juniors, a platform helping educate and inspire parents looking to raise predominantly plant-based children. She has been featured on outlets like Good Day LA, Bon Appetit, People, Today’s Dietitian, Buzzfeed, Huff Post, Men’s Health, Shape, Reader’s Digest, and many more. When she isn’t whipping up healthy meals in “Whit’s Kitch,” she can be found soaking up the Los Angeles sun with her husband, newborn son Caleb, and pup, Mr. Chow.

Here are two of the videos we discuss in today’s episode:

The truth about soy and cancer

Frozen vs. fresh produce


Find Whitney on her blog, Facebook, Instagram, and YouTube.

You can listen and subscribe to the podcast on iTunes, Stitcher, and Google Play.

Thank you so much for checking it out and for all of your amazing support with the podcast. 



The post 006: Diet Myths with Whitney E. RD appeared first on The Fitnessista.
There's just one area in the Lower 48 where you can experience ice-capped heights on par with the Brooks Range in Alaska: Glacier National Park.

All 1,500 square miles of rugged wild has knife-edge ridges, excellent lakes, as well as charming megafauna (plus a Canadian boundary too). The park was named for the enormous glaciers that carved it millennia earlier, and about 25 of them are still in proof today. Yet that number is shrinking quickly.

Scientists anticipate almost all of Glacier's ice spots will
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vanish by 2030.

" They're going so quickly it sort of knocks one's socks off," states Pat Hagan, a seasonal ranger who's been operating in the park for 30 years. "It's almost like I've lived in geologic dates as opposed to years."

< img course= "size-full wp-image-304236 "src=" https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg" alt=" A group of canoes relaxing at the dock deck at Many Glacier Swiftcurrent Lake at GlacierNational Park "size=" 900" height =" 600" srcset =" https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg 1380w, https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg?w=900&h=600 900w, https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg?w=150&h=100 150w, https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg?w=300&h=200 300w, https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg?w=768&h=512 768w, https://www.mensjournal.com/wp-content/uploads/2018/07/KayaksGlacier.jpg?w=1024&h=683 1024w" sizes ="( max-width: 900px) 100vw, 900px "/ > A team of canoes resting at the dock deck at Many Glacier Swiftcurrent Lake at Glacier National Park YinYang/ Getty Images Which is even more factor to go currently. Don't expect seclusion. Some 2 million site visitors get here every summer. But many of those people stay with the park's reasonably popular thoroughfare: Going-to-the-Sun Road; heavily trafficked hikes like the Highline; and the park's

Lake McDonald. The 23 Best National Park Adventures Exactly what makes Glacier astonishing is the wilderness. There are over 700 miles of tracks, 762 lakes( many of them unnamed), as well as 208 backcountry campsites in wild country filled with grizzlies, lynx, wolverines, as well as mountain goats. That's where you intend to be-- with bear spray.

Right here's our complete traveler's overview.

< figure id=" attachment_304237 "design=" size: 900px;" class= "wp-caption aligncenter" >< img course =" size-full wp-image-304237" src=" https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg" alt=" Scenic sight of hiker at Glacier National Park" width =" 900"

height=" 600" srcset=" https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg 1380w, https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg?w=900&h=600 900w, https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg?w=150&h=100 150w, https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg?w=300&h=200 300w, https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg?w=768&h=512 768w, https://www.mensjournal.com/wp-content/uploads/2018/07/HikeGlacier.jpg?w=1024&h=683 1024w" sizes= "( max-width: 900px) 100vw, 900px "/ >
Scenic sight of walker at Glacier National Park

Jordan Siemens/ Getty Images Where to Stay Base on your own at the classic, century-old Many Glacier Hotel, on the coasts of Swiftcurrent Lake (doubles from $165). Walking Among the Grizzlies The northeast corner of Glacier is a wild area of

high heights as well as rich river valleys." Most individuals are doing Going-to-the-Sun Road and a little purchasing, after that proceeding," claims Hagan. "But in the north, there are numerous places to head to obtain away from everything."

< a. href =" https://www.mensjournal.com/travel/5-national-parks-adventures-are-fun-hell/" target=" _ blank" data-track-category= "Article Page". Glacier's northwestern border is made up of the beautiful as well as wild North Fork of the Flathead River, a glacier-fed river that cuts via 58 miles of fir-and-aspen wilderness. With a team of 4 or even more, you could arrange a personalized three-day float trip with the Montana Raft company ($ 200 each individual each day) to see the finest of the park's western flank from the convenience of a raft.
Take a peek inside Alexa's house yoga exercise workshop where she's deal with brand-new postures up until she's ready to show them to the globe.

The article Welcome to My ... Morning Yoga Flow appeared first on Under Armour.